Since 2003, the content marketing forum has honored the best company publications - be it print or digital, internal or external.
Winning a BCM award in gold is included in the HORIZONT creative ranking with a rating factor of II and a total of twelve points.
Expert juries with a total of around 200 jurors decide on the awards in the more than 80 categories.
Silver for "One Ground”
Coesfeld, July 2021 - With "One Ground", Parador launched an international campaign in October 2020 that linked the brands and product world of the Coesfeld-based flooring manufacturer in a multi-layered way. To accompany the "One Ground" Design Edition, consisting of eight different floors, Parador has developed an extensive content marketing campaign that tells the stories behind the floors both offline and online. Now the campaign has been awarded "Silver" at the Best of Content Marketing (BCM).